Activation Date: 03 Apr, 2021 Announced Date: 03 Apr, 2021 Expire Date: 15 Apr, 2021
1TV is one of the fastest growing television stations in the country. Known for its hard-hitting news reports and high-impact current affairs programs, 1TV prides itself on news as it happens and factual reporting.
1TV reaches a large percentage of affluent viewers, targeting a younger audience and a greater share of the middle class. Its aggressive national reach and popular programming make it one of the leading privately owned commercial television stations in Afghanistan.
1TV has an impressive record of ‘firsts’ in Afghanistan. It was the first channel to create its original programming content, broadcasting 24×7 and the first to produce all original music programming. It was the first channel to develop and televise live popular events from all over Afghanistan.
1TV is well equipped with world class high-end digital broadcast equipment. Using its state-of-the-art production facilities, the staff at 1TV is able to provide compelling, continuous coverage of the most important news and cultural affairs. 1TV has over 325 square meters world class studios, modern lighting systems, video switchers, and video recognition capabilities, Sony video cameras, video editing stations, comprehensive dubbing systems and digital audio studios.
1TV is owned by Group-One, an Afghan communications and media company founded by Afghan investors in hopes of promoting principles of independence, human rights, and freedom of speech for Afghan people.
Key Responsibilities include:
Using a range of social media platforms (Facebook, Instagram, YouTube, and Twitter) to promote special campaigns, events, community-outreach efforts, promotions, etc. on a daily/regular basis. This may include both managing online presence, creation and translation of creative content, graphic design, where needed, for social media channels
Managing communities effectively – monitoring, listening and responding to users and online communities in a way which cultivates engagement
Generation of internal/external reports from social media platforms to distill key insights
Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns to maximize results
Feeding in data required for evaluating performance and effects of campaigns
Social Media Management
Develop effective communications strategies and approaches
Generate work plans and long-term flow sheets/charts
Use bulk-uploading services of social media content
Work well with complementary departments whether internal or external teams, ensuring quality and timely implementation
Capture key insights from social media
Monitor and advise on risks to project implementation and make recommendations for risk mitigation measures, as required
Community management and day-to-day engagement of users
Provide regular and ad hoc updates, where needed
Ensure the project filing system (shared drive) is updated on a regular basis, updating the 1TV projects database with relevant creative material
Assist the Program Manager/Director in client liaison, where appropriate
Provide inputs where necessary for promotional and PR materials for 1TV, including the website, YouTube channel, 1TV updates and other promotional materials
Assist in the planning and implementation of larger 1TV wide initiatives and projects where necessary
Support the Program Team in the development of proposals to clients as requested, including but not limited to the development of production concepts, work plans, budgets and presentations as they relate to social media
Perform other duties as may be assigned
3 years’ experience in social media marketing and content creation.
Displays ability to effectively communicate information and ideas in written format
Solid understanding of current social media best practices
Responsible, organized, and calendar-focused; ability to quickly shift plans as needed; connected and available to respond as needed
Maintains excellent writing and language skills in Dari, Pashto and English. And able to translate content from English to Dari and Pashto.
Interested candidates should send their resumes via e-mail. Clearly indicate on the subject line the title of the position and Vacancy Announcement Number, Applications received after the closing date will not be considered, 1TV is an equal opportunity employer that values diversity at all levels